Chris Brogan recently posted “A Primer for Blogging”, which offers 21 helpful “rules” on developing a useful blog that gets read.
Number 9 caught my eye: “Realize that posts that are helpful to others get shared more than posts that are merely interesting.”
I’m trying to imagine what problems my blog might possibly solve for people. I’m drawing a blank.
I’ll keep at it, and, until I can find a way to be useful, comfort myself with sharing those moments that feel, at the least, interesting.
Of course, no list of rules is complete without Number 21: “There’s not a single rule on this list that isn’t breakable. Break all the rules you want and enjoy yourself.”
And best of all, Number 20: “You’re doing it wrong. So is everyone.”